Romi Mizukami

Designer for Ray BEAMS, “Kittyist”

I want to become Hello Kitty, the icon of Japan.

Ms. Mizukami has been a passionate fan of Hello Kitty ever since she saw a Kitty T-shirt in a Kitty exhibition several years ago. From then on, she started to create Kitty-style fashions. “Hello Kitty’s charm comes from the color balance of red, navy, and white, and from her, emotionless face with the mouth not drawn. Also, Kitty’s head size is almost equal to her body. I like this proportion very much,” says Ms. Mizukami. She adds, “I often use Kitty items as part of my own fashion style. I love Kitty too much, so I ended up designing Kitty goods and they are being sold now by my company brand, BEAMS!” Her cherished Kitty creations include the designs for an iPhone case and a hand mirror. “Oh, I love Kitty! I’ll go on adding Kitty items to my fashion. I wish I could be Kitty some day… I’ll keep hoping this!”

Note:

"Kittyler" is a Japanese-English term popularized in Japan that means Hello Kitty fan or "Kittyist."

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Introducing Japan’s latest arts to the world.
“Twintail” — simple dream-come-true magic for change.
How global fans see Japan: kawaii heaven.
I want to become Hello Kitty, the icon of Japan.
Iced coffee
アイス珈琲
Sumo wrestler
大相撲力士
Maid cafe
メイド喫茶
Idol
アイドル
Tokyo Tower
東京タワー
Tsukiji Market
築地市場
Asakusa
浅草
Traditional Japanese guest house
古民家ゲストハウス
Ryukyu Karate
琉球空手
Utaki
御嶽
Shiisaa
シーサー
Okinawa soba
沖縄そば
Japan
Kiki's Delivery Service
Singapore
Hakuohki
Italy
One Piece
Mexico
Street Fighter 4
Manga Museum
マンガミュージアム
New Kyoto-style umbrellas
新しい京和傘
Art of brush and ink
書道家
I am your Yuzen
友禅の色
OTAKU CAMERA
the app that makes anyone a manga character
AKIRA BIKE
enthusiasts create a dream machine from the world of Otomo’s AKIRA
NEXT GENERATION
TOYOTA x STUDIO4°C collaboration begins a new PES Project called “Next Generation”
ANIME PILGRIMAGE
a quest to visit locations relating to stories and characters
Picks
楊枝
Hasamiyaki ceramics
波佐見焼
ANREALAGE
アンリアレイジ
Tenugui (Japanese towels)
手拭
KAISEKI
懐石
URUSHI
漆芸
KATSUOBUSHI
鰹節
SOBA
蕎麦
HISASHI TENMYOUYA
KOHEI NAWA
Nerhol
TAKU OBATA
SANJA MATSURI
NEBUTA MATSURI
NACHI-NO-OGI MATSURI
AWA ODORI
SADO
茶道
JUDO
柔道
SHODO
書道
NOH