Romi Mizukami

Designer for Ray BEAMS, “Kittyist”

I want to become Hello Kitty, the icon of Japan.

Ms. Mizukami has been a passionate fan of Hello Kitty ever since she saw a Kitty T-shirt in a Kitty exhibition several years ago. From then on, she started to create Kitty-style fashions. “Hello Kitty’s charm comes from the color balance of red, navy, and white, and from her, emotionless face with the mouth not drawn. Also, Kitty’s head size is almost equal to her body. I like this proportion very much,” says Ms. Mizukami. She adds, “I often use Kitty items as part of my own fashion style. I love Kitty too much, so I ended up designing Kitty goods and they are being sold now by my company brand, BEAMS!” Her cherished Kitty creations include the designs for an iPhone case and a hand mirror. “Oh, I love Kitty! I’ll go on adding Kitty items to my fashion. I wish I could be Kitty some day… I’ll keep hoping this!”

Note:

"Kittyler" is a Japanese-English term popularized in Japan that means Hello Kitty fan or "Kittyist."

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Jinrikisha(Rickshaw)
人力車
Soba (Japanese traditional noodles)
日本蕎麦
Food model
食品模型
Electrical goods store
家電量販店
Edomae Zushi
江戸前寿司
Edo kiriko
江戸切子
Gohtoku-ji
豪徳寺
Tokyo Station
東京駅
Ryukyu Karate
琉球空手
Resort beaches
リゾートビーチ
Mango
マンゴー
International Avenue
国際通り
Denmark
Super Mario Bros.
United Kingdom
Sailor Moon
Italy
One Piece
Japan
Dekirukana
Suguki pickles
すぐき漬け
HOSHINOYA Kyoto
星のや 京都
New Kyoto-style umbrellas
新しい京和傘
Nurturing the arts
京都ギャラリー
OTAKU CAMERA
the app that makes anyone a manga character
NEXT GENERATION
TOYOTA x STUDIO4°C collaboration begins a new PES Project called “Next Generation”
SPACE BROTHERS
super-popular manga depicts the dreams of youths dedicated to space
ANIME PILGRIMAGE
a quest to visit locations relating to stories and characters
SIRI SIRI
SIRISIRI
Metal tableware
金属食器
Nambu ironware
南部鉄器
Tenugui (Japanese towels)
手拭
TEMPURA
天婦羅
SUKIYAKI
すき焼き
WASABI
山葵
RICE CAKES
HISASHI TENMYOUYA
Nerhol
TAKU OBATA
KOHEI NAWA
SANJA MATSURI
NEBUTA MATSURI
NACHI-NO-OGI MATSURI
AWA ODORI
KYUDO
弓道
NOH
KARATEDO
空手
NIHONBUYO
日本舞踊
SUMI-SHOKUNIN
墨職人
SENSHOKU-KA
染織家
SUKIYA-DAIKU
数寄屋大工
KATANA-KAJI
刀鍛冶