Romi Mizukami

Designer for Ray BEAMS, “Kittyist”

I want to become Hello Kitty, the icon of Japan.

Ms. Mizukami has been a passionate fan of Hello Kitty ever since she saw a Kitty T-shirt in a Kitty exhibition several years ago. From then on, she started to create Kitty-style fashions. “Hello Kitty’s charm comes from the color balance of red, navy, and white, and from her, emotionless face with the mouth not drawn. Also, Kitty’s head size is almost equal to her body. I like this proportion very much,” says Ms. Mizukami. She adds, “I often use Kitty items as part of my own fashion style. I love Kitty too much, so I ended up designing Kitty goods and they are being sold now by my company brand, BEAMS!” Her cherished Kitty creations include the designs for an iPhone case and a hand mirror. “Oh, I love Kitty! I’ll go on adding Kitty items to my fashion. I wish I could be Kitty some day… I’ll keep hoping this!”

Note:

"Kittyler" is a Japanese-English term popularized in Japan that means Hello Kitty fan or "Kittyist."

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Toybox kawaii shop shows people power.
I want to become Hello Kitty, the icon of Japan.
Harajuku fashion is a way to express myself.
Outdoor girl finds kawaii in a sleeping bag.
Gyudon(beef-on-rice bowl)
牛丼
Sushi-go-round
回転寿司
Maid cafe
メイド喫茶
Mt. Fuji
富士山
Monja
もんじゃ
Novels of Haruki Murakami
村上春樹の小説
Harajuku girl
原宿ガール
Tsukiji Market
築地市場
Awamori
泡盛
Sanshin
三線
Resort beaches
リゾートビーチ
Haarii
ハーリー
Japan
Suite PreCure
Italy
Neon Genesis EVANGELION
Japan
Final Fantasy VI
Japan
Panty & Stocking with Garterbelt
Stay at a Buddhist temple
宿坊
Ippon udon
一本饂飩
Stay at Machiya
京町家ステイ
Zazen
坐禅
FUJIKO F. FUJIO MUSEUM
manga master who “visualized” children’s dreams
NEXT GENERATION
TOYOTA x STUDIO4°C collaboration begins a new PES Project called “Next Generation”
VACUUM TUBE HEADPHONES
a key item to bridge dreams and reality
ANIME PILGRIMAGE
a quest to visit locations relating to stories and characters
Candycrafts
あめ細工
Japanese sake
日本酒
Nishikigoi
錦鯉
Wrapping
ラッピング
KATSUOBUSHI
鰹節
WASABI
山葵
SUSHI
寿司
ODEN
おでん
HISASHI TENMYOUYA
YAYOI KUSAMA
KOHEI NAWA
Nerhol
NEBUTA MATSURI
SANJA MATSURI
AWA ODORI
NIIHAMA TAIKO MATSURI
KARATEDO
空手
IAI
居合
JUDO
柔道
KENDO
剣道
SENSHOKU-KA
染織家
KACCHU-SHI
甲冑師
SUMI-SHOKUNIN
墨職人
KATANA-KAJI
刀鍛冶
e-Sports
e-Sports
FAMILY COMPUTER / NES
Family Computer / NES
SPACE INVADERS
SPACE INVADERS
PLAY STATION
PlayStation