Musubimaru (“rice ball boy”)

Anime-style local mascot, PR Dept.Tourist Representative, Miyagi Prefecture

Cute community character promotes local charms.

What’s the appeal of Musubimaru? He answers, “My face looks like a big rice ball.” In fact, his head is made of rice harvested in Miyagi prefecture and he wears ornamental armor like Masamune Date, the legendary Lord of the region. He’s a lovable mascot character created to promote tourism in Miyagi Prefecture. Musubimaru says, “My job is to go many places and promote wonderful things about Miyagi. And when I don’t travel, I can be found on the first floor of Miyagi Prefectural Government Office greeting visitors.” His favorite food is sanma (Pacific saury) caught off the Sanriku seacoast. He is five years old and loves children. He proudly says, “When I go to festivals and other events, everybody — children and adults alike — are all happy and smile! I’d love to welcome you to Miyagi Prefecture!”

1810
4
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Cute community character promotes local charms.
Manga cafe
マンガ喫茶
Paper fortune
おみくじ
Chopsticks
Ultramodern vending machine
次世代型自販機
Ooedo Onsen Monogatari
大江戸温泉物語
Monja
もんじゃ
Gohtoku-ji
豪徳寺
Edo kiriko
江戸切子
Awamori
泡盛
Taketomi Island
竹富島
Sanshin
三線
Steakhouse
ステーキハウス
Russia
Magic Knight Rayearth
United Kingdom
Eternal Sonata
Finland
Last Exile: Fam the Silver Wing
Austraria
Final Fantasy X
Inspiration of Buddha Statues
仏像
Zazen
坐禅
Nurturing the arts
京都ギャラリー
Stay at a Buddhist temple
宿坊
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アンリアレイジ
Metal tableware
金属食器
Wrapping
ラッピング
Candycrafts
あめ細工
SUSHI
寿司
RICE VINEGAR
お酢
ODEN
おでん
RAMEN
ラーメン
KOHEI NAWA
YAYOI KUSAMA
TABAIMO
HISASHI TENMYOUYA
AWA ODORI
MENBURYU
NEBUTA MATSURI
NACHI-NO-OGI MATSURI
KARATEDO
空手
KYUDO
弓道
SADO
茶道
KENDO
剣道
SAMURAI AVATAR
侍アバター
SUMI-SHOKUNIN
墨職人
SENSHOKU-KA
染織家
KACCHU-SHI
甲冑師