“stereo-tennis”

Graphic designer

The color wizard behind 80s kawaii revival.

In her design career, “stereo-tennis” has become known for her wide genre coverage of graphics and artworks for DVDs and CDs, boldly using colorful visual techniques that were once popular in the 1980s. According to her, “Vibrant colors and an almost ugly kind of straightforward design typified the attractive power of the 80s. Since our present period is filled with subtler, more sophisticated designs, this type of spirited visual appears very new.” She also says, “There are rules for kawaii. For example, certain colors, like pink, yellow, and purple have to be combined and used in a particular order. If some colors are missing, it will never be kawaii. I have to use my intuition in determining good color coordination.” For stereo-tennis, kawaii means “a genre that cannot be expressed through words like cute, sweet, or pretty. The moment I see it, I should feel instantly invigorated and respond like… ‘Oh, that’s so kawaii.’ It should touch my heart. It doesn’t come from logic.”

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The color wizard behind 80s kawaii revival.
Public bathhouse
銭湯
Mt. Fuji
富士山
Gyudon(beef-on-rice bowl)
牛丼
Ramen (Japanese soup noodles)
ラーメン
Tokyo Sky Tree
東京スカイツリー
Monja
もんじゃ
Novels of Haruki Murakami
村上春樹の小説
Roppongi Hills
六本木ヒルズ
Okinawa Churaumi Aquarium
美ら海水族館
Umi-budoh
海ぶどう
Resort beaches
リゾートビーチ
Haarii
ハーリー
Brazil
Final Fantasy VI
Japan
Fate/Zero , BLEACH
Korea
Hakuohki / Adekan
Malaysia
Final Fantasy VII Advent Children
Unique use of Kyoto bathhouses
銭湯表現
Stay at a Buddhist temple
宿坊
Machiya bars
京町家の夜
Secrets of autumn colors
紅葉
OTAKU CAMERA
the app that makes anyone a manga character
NEXT GENERATION
TOYOTA x STUDIO4°C collaboration begins a new PES Project called “Next Generation”
AKIRA BIKE
enthusiasts create a dream machine from the world of Otomo’s AKIRA
BRAIN WAVE CAT EARS
cutting-edge tech joins Japan’s “fetish” (moe) culture
Metal tableware
金属食器
Kimono
着物
Nishikigoi
錦鯉
ANREALAGE
アンリアレイジ
RICE CAKES
RICE VINEGAR
お酢
ODEN
おでん
WASABI
山葵
TAKU OBATA
KOHEI NAWA
MANABU IKEDA
HISASHI TENMYOUYA
NACHI-NO-OGI MATSURI
NIIHAMA TAIKO MATSURI
AWA ODORI
SANJA MATSURI
KYUDO
弓道
NIHONBUYO
日本舞踊
NOH
KENDO
剣道
EDOKIRIKO
江戸切子職人
FOOD MODEL CRAFTSMAN
食品サンプル職人
KACCHU-SHI
甲冑師
SUKIYA-DAIKU
数寄屋大工
GAME CENTER
GAME CENTER
SPACE INVADERS
SPACE INVADERS
GAME CREATOR
GAME CREATOR
FAMILY COMPUTER / NES
Family Computer / NES