“stereo-tennis”

Graphic designer

The color wizard behind 80s kawaii revival.

In her design career, “stereo-tennis” has become known for her wide genre coverage of graphics and artworks for DVDs and CDs, boldly using colorful visual techniques that were once popular in the 1980s. According to her, “Vibrant colors and an almost ugly kind of straightforward design typified the attractive power of the 80s. Since our present period is filled with subtler, more sophisticated designs, this type of spirited visual appears very new.” She also says, “There are rules for kawaii. For example, certain colors, like pink, yellow, and purple have to be combined and used in a particular order. If some colors are missing, it will never be kawaii. I have to use my intuition in determining good color coordination.” For stereo-tennis, kawaii means “a genre that cannot be expressed through words like cute, sweet, or pretty. The moment I see it, I should feel instantly invigorated and respond like… ‘Oh, that’s so kawaii.’ It should touch my heart. It doesn’t come from logic.”

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The color wizard behind 80s kawaii revival.
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Ramen (Japanese soup noodles)
ラーメン
Paper fortune
おみくじ
Capsule hotel
カプセルホテル
Jinrikisha(Rickshaw)
人力車
Edomae Zushi
江戸前寿司
Harajuku girl
原宿ガール
Meiji Shrine
明治神宮
Novels of Haruki Murakami
村上春樹の小説
Umi-budoh
海ぶどう
Resort beaches
リゾートビーチ
Village of Long Life
長寿の里
Okinawa Churaumi Aquarium
美ら海水族館
Mexico
Doraemon
Netherland
Odin Sphere
USA
Gunbuster
Japan
Neon Genesis EVANGELION
Live music events at Machiya
京町家の音楽
Yokai Costume Parade
百鬼夜行
Unique use of Kyoto bathhouses
銭湯表現
Café from another world
純喫茶
TOTTORI YOKAI ROAD
where yokais and humans live together
3D LATTE ART
the ultimate shape of art to come — too cute to drink?
GAME BAR
a gathering spot for grownups where old games are available
NEXT GENERATION
TOYOTA x STUDIO4°C collaboration begins a new PES Project called “Next Generation”
Daruma
達磨
Elevator attendants
エレベーターアテンダント
Hasamiyaki ceramics
波佐見焼
ANREALAGE
アンリアレイジ
WHISKY
ウイスキー
KAISEKI
懐石
ODEN
おでん
SUKIYAKI
すき焼き
KOHEI NAWA
HISASHI TENMYOUYA
Nerhol
TAKU OBATA
SANJA MATSURI
NACHI-NO-OGI MATSURI
AWA ODORI
NEBUTA MATSURI
KYUDO
弓道
IAI
居合
JUDO
柔道
SADO
茶道
SUKIYA-DAIKU
数寄屋大工
EDOKIRIKO
江戸切子職人
SAMURAI AVATAR
侍アバター
SUMI-SHOKUNIN
墨職人
GAME CREATOR
GAME CREATOR
GAME CENTER
GAME CENTER
SHOGI
SHOGI
e-Sports
e-Sports