“stereo-tennis”

Graphic designer

The color wizard behind 80s kawaii revival.

In her design career, “stereo-tennis” has become known for her wide genre coverage of graphics and artworks for DVDs and CDs, boldly using colorful visual techniques that were once popular in the 1980s. According to her, “Vibrant colors and an almost ugly kind of straightforward design typified the attractive power of the 80s. Since our present period is filled with subtler, more sophisticated designs, this type of spirited visual appears very new.” She also says, “There are rules for kawaii. For example, certain colors, like pink, yellow, and purple have to be combined and used in a particular order. If some colors are missing, it will never be kawaii. I have to use my intuition in determining good color coordination.” For stereo-tennis, kawaii means “a genre that cannot be expressed through words like cute, sweet, or pretty. The moment I see it, I should feel instantly invigorated and respond like… ‘Oh, that’s so kawaii.’ It should touch my heart. It doesn’t come from logic.”

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Introducing Japan’s latest arts to the world.
Harajuku girl leads next-generation kawaii.
Toybox kawaii shop shows people power.
Natural kawaii with new balance for future fashion.
Mt. Fuji
富士山
Manga cafe
マンガ喫茶
Jinrikisha(Rickshaw)
人力車
Kaminari-mon
雷門
Meiji Shrine
明治神宮
Traditional Japanese guest house
古民家ゲストハウス
Tsukiji Market
築地市場
Edomae Zushi
江戸前寿司
Umi-budoh
海ぶどう
Mangroves
マングローブ
International Avenue
国際通り
Kachaashii
カチャーシー
Japan
Panty & Stocking with Garterbelt
Germany
The Legend of Zelda: Ocarina of Time
China
Kuroko's Basketball/ Magi
Japan
Inu x Boku SS
Shohekiga
障壁画
Art of brush and ink
書道家
Maiko documentary
舞妓
Café from another world
純喫茶
FUJIKO F. FUJIO MUSEUM
manga master who “visualized” children’s dreams
BRAIN WAVE CAT EARS
cutting-edge tech joins Japan’s “fetish” (moe) culture
VACUUM TUBE HEADPHONES
a key item to bridge dreams and reality
NEXT GENERATION
TOYOTA x STUDIO4°C collaboration begins a new PES Project called “Next Generation”
Nishikigoi
錦鯉
Metal tableware
金属食器
Hasamiyaki ceramics
波佐見焼
Nambu ironware
南部鉄器
RICE VINEGAR
お酢
WASABI
山葵
KAISEKI
懐石
WHISKY
ウイスキー
KOHEI NAWA
Nerhol
TAKU OBATA
YAYOI KUSAMA
NEBUTA MATSURI
NIIHAMA TAIKO MATSURI
MENBURYU
SANJA MATSURI
KYUDO
弓道
SHODO
書道
NIHONBUYO
日本舞踊
KENDO
剣道
EDOKIRIKO
江戸切子職人
KATANA-KAJI
刀鍛冶
SUMI-SHOKUNIN
墨職人
SAMURAI AVATAR
侍アバター
e-Sports
e-Sports
SHOGI
SHOGI
SPACE INVADERS
SPACE INVADERS
PLAY STATION
PlayStation