“stereo-tennis”

Graphic designer

The color wizard behind 80s kawaii revival.

In her design career, “stereo-tennis” has become known for her wide genre coverage of graphics and artworks for DVDs and CDs, boldly using colorful visual techniques that were once popular in the 1980s. According to her, “Vibrant colors and an almost ugly kind of straightforward design typified the attractive power of the 80s. Since our present period is filled with subtler, more sophisticated designs, this type of spirited visual appears very new.” She also says, “There are rules for kawaii. For example, certain colors, like pink, yellow, and purple have to be combined and used in a particular order. If some colors are missing, it will never be kawaii. I have to use my intuition in determining good color coordination.” For stereo-tennis, kawaii means “a genre that cannot be expressed through words like cute, sweet, or pretty. The moment I see it, I should feel instantly invigorated and respond like… ‘Oh, that’s so kawaii.’ It should touch my heart. It doesn’t come from logic.”

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Harajuku fashion is a way to express myself.
How global fans see Japan: kawaii heaven.
“Twintail” — simple dream-come-true magic for change.
Outdoor girl finds kawaii in a sleeping bag.
Massage chair
マッサージチェア
Sushi-go-round
回転寿司
Chopsticks
Sumo wrestler
大相撲力士
Architecture Street
建築ストリート
Edomae Zushi
江戸前寿司
Asakusa
浅草
Meiji Shrine
明治神宮
Umi-budoh
海ぶどう
Okinawa soba
沖縄そば
Village of Long Life
長寿の里
Taketomi Island
竹富島
USA
Gunbuster
Japan
Suite PreCure
Korea
Hakuohki / Adekan
United Kingdom
Eternal Sonata
Yokai Costume Parade
百鬼夜行
Tea master
茶道家
Antique fair
東寺弘法市
Aburi-mochi
あぶり餅
3D LATTE ART
the ultimate shape of art to come — too cute to drink?
KOBE TETSUJIN 28-GO
mega-size robot who saves the peace in Kobe city
GAME BAR
a gathering spot for grownups where old games are available
OSAMU TEZUKA
creator of Japan’s manga and anime cultures
Elevator attendants
エレベーターアテンダント
Candycrafts
あめ細工
Department store basement
デパ地下
Picks
楊枝
SUSHI
寿司
SUKIYAKI
すき焼き
KATSUOBUSHI
鰹節
RAMEN
ラーメン
HISASHI TENMYOUYA
Nerhol
MANABU IKEDA
TAKU OBATA
AWA ODORI
NEBUTA MATSURI
SANJA MATSURI
NIIHAMA TAIKO MATSURI
SADO
茶道
SHODO
書道
JUDO
柔道
KARATEDO
空手
EDOKIRIKO
江戸切子職人
SENSHOKU-KA
染織家
KACCHU-SHI
甲冑師
FOOD MODEL CRAFTSMAN
食品サンプル職人
SPACE INVADERS
SPACE INVADERS
GAME CENTER
GAME CENTER
SHOGI
SHOGI
PLAY STATION
PlayStation