I am your Yuzen

“I am your Yuzen” is a line of fukusa (silk cloth) made by a ceramics brand named “sione.” This involves textiles that utilize color samples produced in the process of traditional Japanese yuzen dyeing. The president of sione, Ms. Kawahara, explains her new enterprise:

1. How it started
I saw a yuzen artist mixing colors and trying them on cloth. This casual yet efficient method produced harmonious colors of great beauty. It also showed the value of hand-painted yuzen at the time when most dyeing is done by inkjet printing. I made this fukusa because I wanted people to discover handmade yuzen.

2. Product marketing
Japanese sensitivity is often expressed in the clean dots painted by yuzen artists. The samples are all actual colors used in kimono. No two samples are the same.

3. Kyoto traditions
If you take an old style and force people to accept it, nobody will appreciate it. People are more apt to like something pop and cute. Kyoto is a city with an ancient history, but we shouldn’t be satisfied with that label. It’s important for us to create new traditions that can be passed on to future generations.

2013-02-12 14:32:13
I AM YOUR YUZEN: http://www.ana-cooljapan.com/traditions/ Do you think I am your Yuzen of Japan is cool? Visit our special site and vote! Real Japan is even cooler! Why don’t you visit Japan on All Nippon Airways?
2013-02-13 00:02:32
全日空が魅力ある日本を海外に紹介するウェブサイト「IS JAPAN COOL?」に、I am your Yuzenを紹介して頂きました。 想いを繋いでいくこと。技術を継承すること。そして時代を共に繋いでいくこと。 I AM YOUR YUZEN: http://www.ana-cooljapan.com/traditions/ Do you think I am your Yuzen of Japan is cool? Visit our special site and vote! Real Japan is even cooler! Why don’t you visit Japan on All Nippon Airways?
2013-02-13 00:35:43
ANA(全日空)のサイト IS JAPAN COOL に 昨年4月に発表した I am your YUZEN をご紹介いただきました。 とっても丁寧にインタビューいただき、とっても素敵なムービーに。 うれしいなあー。 I am your YUZENがこんなことになるなんて。 でもこれはまだまだ、過程です。 これから、もっともっと面白い仕掛けを海外にむけて発信しますよ。 みなさんぜひ COOL!と投票くださいね★ I AM YOUR YUZEN: http://www.ana-cooljapan.com/traditions/ Do you think I am your Yuzen of Japan is cool? Visit our special site and vote! Real Japan is even cooler! Why don’t you visit Japan on All Nippon Airways?
2013-02-13 00:59:19
It's so COOL! 素敵な作品「I am your YUZEN」& それを捉えたANAも素晴らしい! I AM YOUR YUZEN: http://www.ana-cooljapan.com/traditions/ Do you think I am your Yuzen of Japan is cool? Visit our special site and vote! Real Japan is even cooler! Why don’t you visit Japan on All Nippon Airways?
2013-02-13 07:59:27
違うフィールドの人から見ると、今まで捨てていたものも生まれ変わりますね。素晴らしいコラボだと思います。ちなみに私は捨てていたいちじくのシロップでいちじくサイダーを作りました。 I AM YOUR YUZEN: http://www.ana-cooljapan.com/traditions/ Do you think I am your Yuzen of Japan is cool? Visit our special site and vote! Real Japan is even cooler! Why don’t you visit Japan on All Nippon Airways?
2013-03-01 03:14:13
Hand painted silk not inkjet printed silk. I AM YOUR YUZEN: http://www.ana-cooljapan.com/traditions/ Do you think I am your Yuzen of Japan is cool? Visit our special site and vote! Real Japan is even cooler! Why don’t you visit Japan on All Nippon Airways?
233
23
14
Kitchen of Kyoto
錦市場
Mizuura Mikuji
水占みくじ
Viewing Japanese gardens in Kyoto
日本庭園
I am your Yuzen
友禅の色
Gyudon(beef-on-rice bowl)
牛丼
Sake(Japanese rice wine)
日本酒
Japanese pub
居酒屋
Capsule hotel
カプセルホテル
Edo kiriko
江戸切子
Asakusa
浅草
Edomae Zushi
江戸前寿司
Tokyo Sky Tree
東京スカイツリー
Mangroves
マングローブ
Okinawa Churaumi Aquarium
美ら海水族館
International Avenue
国際通り
Umi-budoh
海ぶどう
Finland
Last Exile: Fam the Silver Wing
Denmark
Super Mario Bros.
USA
Gunbuster
Italy
One Piece
I want to create awesome kawaii nail art.
Introducing Japan’s latest arts to the world.
Cute community character promotes local charms.
Natural kawaii with new balance for future fashion.
BRAIN WAVE CAT EARS
cutting-edge tech joins Japan’s “fetish” (moe) culture
3D LATTE ART
the ultimate shape of art to come — too cute to drink?
OTAKU CAMERA
the app that makes anyone a manga character
NEXT GENERATION
TOYOTA x STUDIO4°C collaboration begins a new PES Project called “Next Generation”
Cosmetics
化粧品
Nambu ironware
南部鉄器
Hasamiyaki ceramics
波佐見焼
Wrapping
ラッピング
SUSHI
寿司
SUKIYAKI
すき焼き
URUSHI
漆芸
RICE CAKES
TAKU OBATA
TABAIMO
YAYOI KUSAMA
MANABU IKEDA
NEBUTA MATSURI
NIIHAMA TAIKO MATSURI
MENBURYU
NACHI-NO-OGI MATSURI
KYUDO
弓道
SHODO
書道
IAI
居合
KARATEDO
空手
SAMURAI AVATAR
侍アバター
SENSHOKU-KA
染織家
FOOD MODEL CRAFTSMAN
食品サンプル職人
EDOKIRIKO
江戸切子職人